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Make A Wish » Xmas Donation Drive (Pro Bono)
The objective
To raise awareness that donating online to the Make-A-Wish Foundation's
Christmas appeal is fast, easy and secure. And that it will truly
touch the life of a child facing a terminal illness.
The result
Using the casual, unassuming photos of the children every banner,
the copy fortifies the level of engagement by emoting the value
of any and every contribution. Finishing off with a call to donate
online today.
"Perfect"
Banner
"Hope"
Banner
"Gesture"
Banner
"Touch
lives " Banner
"All
she wants" Banner
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